Case Study

The Stems & Flowers

E-commerce platform with inventory management and WhatsApp ordering, built for a growing flower shop in Nairobi.

E-Commerce Inventory System WhatsApp Integration
The Challenge

Manual Processes Were Killing Growth

The Stems & Flowers was losing orders, missing deliveries, and struggling to manage inventory across multiple channels. Their manual workflow couldn't keep up with demand.

Order Chaos

Orders came through WhatsApp, phone calls, and walk-ins with no centralized system, leading to missed orders and unhappy customers.

Inventory Blindspots

No real-time inventory tracking meant overselling popular arrangements and understocking key flowers, especially during peak seasons.

No Online Presence

All sales were manual. No website, no online catalog, no way for customers to browse and order outside business hours.

The Solution

What CRES Built

A complete digital ecosystem, from e-commerce storefront to backend operations, all integrated with WhatsApp for seamless customer communication.

E-Commerce Platform

Custom-built online store with product catalog, shopping cart, M-Pesa checkout, and delivery scheduling. Customers can now order 24/7 from any device.

Inventory Management

Real-time stock tracking with low-stock alerts, supplier management, and waste reduction. The system auto-reconciles inventory after every order.

WhatsApp Order Integration

WhatsApp Business API integration, customers can send orders via WhatsApp, receive confirmations, track deliveries, and get automated follow-ups.

Admin Dashboard

Centralized dashboard for order management, customer data, sales analytics, and delivery tracking, giving the team full visibility into operations.

Key Results

The Impact

3x
Increase in monthly orders
85%
Reduction in order errors
24/7
Online ordering available
40%
Less inventory waste
Tech Stack

Technologies Used

Frontend

React, Tailwind CSS, Responsive Design

Backend

Node.js, PostgreSQL, REST APIs

Integrations

WhatsApp Business API, M-Pesa, Delivery Tracking

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